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Welcome to THIRST

On Trade Expertise, Insights & Offers from Carlsberg Britvic

Thirst is an online digital brochure. It serves as a resource for on-trade customers, offering expertise, insights, and promotional deals across various product categories, including beer, wine, and spirits. It’s a valuable and inspiring tool for customers, showcasing our product range and providing industry news.

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Latest edition

Christmas 2025

Christmas 2025

It's officially that time of year again. The festive buzz is back, and so is Thirst, with our 2025 festive edition! As the lights go up and the crowds roll in, we know it’s one of the most exciting and busiest times of the year for your venue. That’s why this edition is packed with everything you need to make the season shine through expert tips, inspiration and 100's of unbeatable festive deals.

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This month’s key deals

  • Buy any 4 cases from the J2O 275ml range to receive a FREE case of J2O Orange & Passionfruit

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  • Buy 4 cases, get a case from the selected range of 200ml juices and mixers FREE

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  • Buy any 11 bottles from the range and get 1x from the reward range FREE

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Article Highlight

How to Smash the Big Dates of Christmas

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Past editions

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